Home

Simple Ways That Brands Can Use TikTok For Marketing

TikTok is very similar to Instagram reels and is all about making short videos.

Most of the apps earlier are Musical.ly that users directly uploaded their videos from lip-synching to music & dance videos. In contrast, the more capable, passionate, and technically expert members were uploading their original content videos. Also, the next group went on to become influencers on the TikTok platform. 

TikTok allows everyone to create 15 seconds long videos, but viewers can also connect with multiple clips together for up to 60 seconds of the entire recording. Users can upload large videos that have been recorded apart from the app itself.

TikTok has a live-streaming option, apply filters, using AR filters, and many more opportunities to help develop your video performance and quality. 

The app is adjusted to new usage trends and provides an audience with a unique and exciting way to connect. Based on the download stats, TikTok has more than 800 million active users. 

How Can Businesses & Marketers Use the TikTok Most?

Generally, using TikTok for business purposes is a much simpler process than you think.

Here are the major options for brands are watching to use TikTok for promotion:

Create your TikTok channel and upload videos which relevant to your business

Use popular influencers to expose your video content to a much wider audience

Attention to promote using TikTok’s unique campaign options (though, personally). We would recommend checking off on this till the business is a part more traditional.

Here are several that we believe you can do or express inspiration from:

  • TikTok videos can also be a vast place to promote business behind the scenes or the moment content. 
  • Human Resources can make training interactive by going live on TikTok to manage their gatherings.
  • Arriving pages can have you jumping on to manage traffic to leading attractions.

TikTok can be high for more special marketers and followers within colleges and universities with such a young demographic. There’s already a ton of content to be found on campus like BTS, sports, dance marathons. 

  • Boutiques can utilize TikTok for the ever-popular try on videos – you can film an entire season’s quality of sales in the fun speed-up video, and you can also add your own hype music.
  • Clothing brands see the most immediate success as well. Last fall, Guess was the initial brand TikTok collaborated within the US. Does your product need assembly? User-friendly step-by-step videos can be produced on TikTok and even connected to your packaging.
  • Restaurants also have important opportunities. Chipotle was the first main chain to jump onto the platform, and it newly originated its second major TikTok campaign with the #GuacDance challenge, which prompted fans to show off their new theme dance moves educated by Dr. Jean.
  • Hashtag challenges are effective because they exactly engage. They are simple entertainment and fun. If you are not a well-established promotion, you can consider using the popular influencers to help jumpstart your challenge campaign.

As a business marketer and someone heavily influenced by marketing and regularly writing on social media networks, I like new marketing channels and ideas. Generally, if something is growing fast, I’ll do a 1-3-month test before writing or public speaking on it.

In my time with TikTok , I have seen promise and an opportunity to connect with audiences in new, fun, and engaging ways. 

It yet has a plan to go before it becomes a significant channel, but it may well be worth considering for your 2021 campaigns. 

Pro Tip: If you want to make your content popular, you will get TikTok likes for your videos. Increasing your engagement will help to display your content on the audience screen. 

How To Get More Views On IGTV And Instagram Stories

Instagram is one of the most highly engaged social media platforms in the world at present. It is a popular network that allows brands and content creators to connect with their potential audience. Instagram has one billion monthly active users, and 500 million people use Instagram stories to enhance their business. In this article, we will see how to get more views on posts, stories, and IGTV. 

How Instagram Views Helps Your Brand

Instagram is the perfect place to make money and drive more traffic to your profile. Also, it helps them to increase your brand reach and generate more sales on Instagram. The more views your brand gets, the more opportunities your content will reach your fans, increasing your brand awareness and conversions. Additionally, the number of views that you get on Instagram is not just a view. It is an indication of how people like your content.  

How To Get More Views On IGTV 

Instagram TV is one of the newest features that let everyone upload 10 minutes long videos in their channel. Recently IGTV allows content creators 55% of ad revenue to boost their business. Many people are still wondering how to get more views on Instagram TV. You can buy IGTV views in a very less amount to increase your views to a higher.  

1.Create A Video Preview

In Instagram, before publishing your IGTV videos, it gives you an option to create a feed preview. This one-minute video clip appears the same as the regular Instagram post. Similar to YouTube, IGTV allows you to add a cover image that appears over your IGTV videos. 

2.Promote your IGTV on Other Channels

Cross-promoting your videos on other social media platforms is the best way to promote your business. If you share your content on other social media networks, you may get new followers that are active on other platforms. Use Facebook to share your video teasers. If they like your content, they click the link to see your IGTV videos. 

3.Share it To Your Instagram stories.

Stories have the potential to attract more audiences and increase your content reach to a massive audience. For brands, Instagram stories offer excellent opportunities to increase engagement rate and get more likes and views for your stories.  

How To Get More Views On Instagram Stories

Instagram stories have become one of the easiest and most authentic ways to share engaging content. Stories are placed on top of the Instagram screen, so it will easily attract your audience to see your content. Additionally, 80% of people said they like to see stories by brands and businesses. Use these below tips to maximize your Instagram story views. 

1.Use the Hashtag And Location tag.

One of the simplest ways to get more views on Instagram stories is by using stickers. Because stories appear on the top of the page and show your content to a broader audience. Use relevant hashtags and popular location tools to maximize your brand reach and increase your story engagement.  

2.Post Consistently

Make sure to post frequently to stay top of your followers’ feed and boost your audience to be highly engaged with your content. There is no time restriction to post Instagram stories. The more you post, the more your followers will connect with you and your brand.

3.Utilize Engagement Feature

Instagram has many interactive stickers like polls, quizzes, and questions that boost your followers’ participation in your content. Additionally, you can add the Instagram latest feature reels to your marketing. 

Create catchy content in your reels to attract more people and get more likes and views. Also, you can easily buy Instagram reels likes to boost your video likes instantly. These are the effective ways to increase your engagement on Instagram. In stories, you can see the first few stories belong to your close friends. This is because the Instagram algorithm sorts your account automatically based on who interests your content the most.